Exploring Creativity: Insights, Inspiration and Innovations in Design.

A deep dive into website redesign and website refresh

Introduction:- 

Like all good things in life, websites too get old or outdated.

However, the good thing is that you can actually do a lot of things when a website loses its appeal.

Companies can consider a website redesign. Or, they can opt for a strategic refresh (a little change here and a little change there.)

However, it’s easier said than done.

website redesign and website refresh

Cognitive biases to avoid while doing user research

User research is an important cornerstone of design. It helps guide the direction of the product and keeps design concepts in line with user demands. It offers essential information used in designing and developing solutions from the user’s perspective. However, the usefulness of this type of study is only as good as the data collected and analyzed.

Cognitive biases

11 Mobile App Design Best Practices

As of April 2024, there are 8.93 million mobile apps worldwide, with 3.553 million on the Google Play Store and 1.642 million on the Apple App Store.

To make your app stand out in this sea of apps is not an easy job for sure.

However, with a clear strategy, best design practices, and using a tech stack that is agile and scalable, you can very well beat the competition.

Mobile App Design Best Practices

Crucial steps to success: Why concept testing is the game-changer in product development

As per research conducted by a Harvard professor, over 3,000 products are launched into the market every year and over 95% of these products fail.

Why concept testing is the game-changer in product development

Unveiling the inherent value of design systems

A frictionless digital user experience (UX) is bolstering digital excellence. In today’s era, users increasingly demand well-crafted systems that deliver speed, convenience, friendly user interface, consistency, and human touch throughout the customer journey across intuitive user interfaces. And that’s what every enterprise is striving for now.

Inherent value of design systems

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